Deleting hundreds of thin pages can lift a site's organic visibility
We audited a site where half its pages would not index. The fix was to delete most of one subfolder, not to improve it. How to prune without losing equity.
- indexing
- technical seo
Imtiaz Hami founded Mitasys Technologies in Mumbai in 1999 and has worked on search visibility every year since. He has seen the field change from Lycos and AltaVista through every major Google update, and now through AI answer engines.
He works on client accounts directly rather than through account managers, which is why Mitasys has stayed small for 27 years. The firm does one thing: search. No PPC, no social, no web design.
He writes here about the work as it actually happens, including the parts that go against the usual advice.
· 6 min read
We audited a site where half its pages would not index. The fix was to delete most of one subfolder, not to improve it. How to prune without losing equity.
· 5 min read
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